Wright Result
Web & Print Design - New Media Communication - Marketing Victoria BC Canada

SEO Keywords become Graphic Art

While perusing the latest in WordPress, as one does when bored, procrastinating, or both, I came across two interesting links.

1: WordPress now has a Foundation

The point of the foundation is to ensure free access, in perpetuity, to the software projects we support. People and businesses may come and go, so it is important to ensure that the source code for these projects will survive beyond the current contributor base, that we may create a stable platform for web publishing for generations to come. As part of this mission, the Foundation will be responsible for protecting the WordPress, WordCamp, and related trademarks. A 501(c)3 non-profit organization, the WordPress Foundation will also pursue a charter to educate the public about WordPress and related open source software.

Wright Result Wordle Tag Cloud

Wright Result Wordle Tag Cloud

2: The header in the WordPress Foundation website was generated by Wordle. Now, this caught my eye. Anyone with even a fleeting knowledge of blogging knows about tags – those text single words or short phrases you can add to a page or post which highlight the keywords. Tags are often automatically displayed in ‘clouds’ in WordPress sidebars, and there are widgets (programs) which can change the formatting and generation. The importance of keyword tags in SEO is somewhat debated, but they are useful for blog aggregate websites which often list a post based on the category and tags provided within a feed. Search Engines, such as Google, no longer use meta-keywords (the hidden meta tag defining the top keywords on a page), relying on indexing the entire visual text. Tag clouds, as they are machine readable, can aid in SEO keyword placement.

Created by Jonathan Feinburg, Wordle takes the text from any RSS/Atom feed and quickly creates a graphic representation. Users can also simply enter, or paste, in text, or use a del.icio.us user name. The resulting graphic can be formatted in various fonts, colours, directions, sizes, backgrounds.

While this will not help in SEO as the text is held within a graphic and not readable, it could be useful to visually determine the words which are on a page, or within a feed, and their frequency. Beyond that, it is really quite a neat art tool – and it’s free!

Johnson Street Bridge .ORG Wordle Tag Cloud

Johnson Street Bridge .ORG Wordle Tag Cloud

Wordle – check it out for your own blog site


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