Most of our projects involve a combination of central website presence, social media account set up, online marketing programs and training for companies and organizations. Mat Wright also works as a communication consultant, assessing existing and on-going public relations requirements, offering practical, cost effective solutions. For further information and to arrange a consultation please contact The Wright Result.
Turning an old website cluttered with ‘stuff’ is always a challenge. The goal was to simplify the content, provide visible navigation and include previously established social media accounts (Twitter and Facebook) as part of the face of the company. Harbour Ferries operate a fleet of small commuter and tour boats in Victoria and Nanaimo, along with the H2O water taxi service. Included in on going client service are WordPress core and plugin updates, Search Engine optimization, analytics and a weekly blog during the operational season.
A project with a large learning curve! Melinda Whitaker is an accomplished Canadian Jazz songstress who came to us with a remit to revamp her online image, create social media accounts to market music and events, and work towards to launch of a new album. Starting with the website for central information, we incorporated new photographs taken by the amazing Frances Litman, along with archived CBC video on a new Youtube Account into a classy WordPress template. As the project moves further the plan is to use social media platforms to engage fans, spread the word about classic Jazz and Blues, and include more video.
Since 2005 we have designed and promoted a new website for the annual Pacific Baroque Festival in Victoria BC Canada. Held over four days in February, the festival brings together Vancouver’s Pacific Baroque Orchestra, The Victoria Children’s Choir, St. Christopher Singers along with noted guest musicians. The challenge is to implement a new graphic vision around the festival musical theme, while maintaining a familiar structure for the returning audience. This project involves complete online and traditional marketing – designing adverts, the concert print program, organizing the festival blog, and multi-media creation including photo galleries and videos. The 2010/2011 seasons included social media account set up and marketing, which will expand for future festivals.
Falcon Gymnastics operates a full training centre for youth and adults interested in competitive and recreational gymnastics. The website is a central hub for current and new clients seeking information on courses, programs, competitions and camps. With a continually updated program, the website provides download PDFs with detailed information and registration forms.
Each year The Falcon Gymnastics Parent Association organizes and hosts a province wide gymnastics competition, which is promoted through the website.
DP Lawn and Tree had a problem – yes, they are an excellent general landscaping company serving all of Greater Victoria, but they do so much more. Including all that information, while highlighting customer service, was the challenge. The solution was creating deep linked, individual pages, which could easily be listed, providing a quick visual reference for users. Over the years DP has added new services, and promoted environmental programs, all of which are highlighted in the design.
With a competitive business environment, Search Engine Optimization is vital for online promotion.
Nothing better than a business which involves great clients who share your love for nature, open water and fishing. That’s Adam and his fishing charter company! Spending time with customers, and enuring their experience is the best possible, leaves few hours to market the service. We take that worry away, designing an engaging website with photo galleries, testimonials and information on seasonal charters. Ranking well on search engines is a major component of the on going updates.
The above are just a few Wright Result projects, with each including domain registration, website hosting, continual updates, Search Engine Optimization and online marketing.